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30 day challenge

Where can I learn more about the 30 day challenge?

You can read all the details about our 30 day challenge on our journal post about it!

Where can I find style inspiration for my challenge dress?

Join our online community for style inspiration, support, and one of the friendliest places on the internet. You can find us on Facebook as: wool& 100 Day Dress Challenge.

I forgot to take a photo during my 30 day challenge. Will you still accept my submission?

Yes. We understand life gets busy; we will allow two “missed” photos within your 30 day challenge. Simply add on up to two days at the end of your challenge, then submit your 30 photos to us. If you miss more than two days, please reach out to the He

I purchased the dress from a secondary seller. Am I eligible for the challenge?

We will accept challenges with dresses purchased directly from our website only. Items purchased secondhand, like from eBay or a buy/sell/trade page, are not eligible for a challenge. We will verify your order when we review your photos, prior to iss

I bought my dress last year. Can I use it for the 30 day challenge?

Items for the 30 Day challenge must be purchased in the same calendar year that the challenge is started. However, items purchased in the month of December may be used for a challenge the following year.  A new 30 Day Dress Challenge cycle will begin

How do I wash and care for my dress throughout the challenge?

Please visit our Care Journal.

Can I alternate between multiple wool& dresses during the 30 day challenge?

We love that you love our dresses, but this challenge is for one dress for the duration of the challenge.

I already participated in the 100 Day Dress Challenge. Can I participate in the 30 day challenge?

Yes! You can complete one 30 Day Dress Challenge per calendar year (and one 100 Day Dress Challenge total per customer). Please note that your previous challenge dress and reward dress are not eligible for the 30 Day Challenge. Your 30 Day Challenge

If I love my first 30 days and want to keep going to 100 days, can I get both rewards?

You are welcome to extend your 30 day challenge to 100 days to earn the $100 store credit, but you will receive only one reward (maximum of $100 credit.) View our 100 Day Dress Challenge information here.

I’ve finished my 30 days. What are the next steps?

Once you've completed your challenge, you may use our Challenge Submission Form to send your photos to us. Our team will then verify your challenge and issue your reward!. Please note: it speeds up your verification process if you include your origin

I wore my dress for 45 days. Does that mean my reward is $45?

No, your reward will be $30 (unless you extend your first challenge with us up to 100 days, then you will receive a $100 reward. Rewards are not prorated).

Can I participate in the 30 day challenge later this year?

You can complete one 30 day challenge per calendar year. Eligibility will reset on January 1st. Please note that your challenge dress must be purchased within the calendar year you begin your 30 Day Dress Challenge. If this changes, we’ll update the

Can the children in my life also participate in the challenge?

Kids are welcome to participate if they fit into our adult-sized clothing. wool&kids items are not eligible. Please note that wool&kids items will not be restocked in the future.

How can I use my gift card after completing a challenge?

Upon completing any of our challenges, a digital gift card code is provided for your next purchase. You can use this gift card code at checkout by entering it exactly in the entry field titled "Discount code or gift card." We recommend copy and pasti

Can I use a dress that I didn't purchase at full price?

Mystery sale items, sample sale items, and items purchased using a 100 day challenge reward are not eligible for the 30 day challenge. Items purchased using a 30 day challenge reward or seasonal challenge reward and items purchased from the Warehouse